Yash Chopra, today, is more than director and producer alone. He is the leader of the industry and the voice that governments listen to on matters pertaining to the rapidly booming Hindi film industry.
Even after seven decades, his vitality and creativity remain undiminished, and a new Yash Chopra or Yash Raj film continues to remain the most anticipated event in the film calendar of India. His directorial efforts keep pace with and outshine the work of directors less than half his age for Indians of every age Hindi cinema means Yash Chopra and Yash Chopra means Hindi cinema.
About Firm
The second largest film industry of the world has contributed many talents each brilliant in its own creative field. Very few, however, have enjoyed consistency in their creative endeavours and even fewer have managed to create an organization that has become an integral part of the entertainment business in India. Yash Raj Films (YRF) has merited this unique distinction.
YRF is spearheaded by Yash Chopra a leading light of the Indian entertainment industry for the last five decades.
YRF started out as a film-making company in 1970. In the last three decades it has grown from strength to strength and today has to its credit Indias most enviable film catalogue some films of which have been the highest grossers in the entertainment business.
YRF, over the years, has expanded to distribution of films all over the world its own as well as films made by other well-known Indian names.
YRF has also widened its horizons into Home Entertainment by marketing and distributing DVDs and VCDs of classic Indian films all over the world through its offices in UK, USA, UAE and India. .
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