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17 May 2008
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User ID indigo  
Name of Firm IndiGo  
Kind of Business Airlines  
Year  
Contact Person Mr. Bruce Ashby, President and CEO  
Address Level 1, Tower C, Global Business Park, Mehrauli-Gurgaon Road,
Gurgaon – 122 002, Haryana, India.
City Gurgaun  
State Haryana
Phone 91 (0)124 435 2500  
Fax 91 (0)124 406 8536  
Mobile  
Website http://book.goindigo.in  
Products  Air Lines Services
About Person Mr. Ashby joined IndiGo in August 2005 as the Chief Executive Officer and brings 20 years of airline experience to the role. During his career Mr. Ashby has managed various aspects of airline operations including mergers and acquisitions, marketing, operations, revenue management, alliances, information technology, labour negotiations, treasury and financial planning.
Prior to joining IndiGo Mr. Ashby was Executive Vice President – Marketing & Planning for US Airways and was responsible for the airline’s revenue generation and the operations of the US Airways Express Division. Mr. Ashby was also the company’s representative to the Star Alliance management board. Previously Mr. Ashby worked for Delta Airlines as Vice President – Marketing Development and was responsible for Network Planning, Pricing, Revenue Management and Alliances. Prior to joining Delta he worked for United Airlines in a series of financial positions including Treasurer and Vice President – Financial Planning and Analysis.
Mr. Ashby holds a Bachelor of Arts in Economics and a Master of Science in Operations Research from Stanford University.
 
About Firm IndiGo is built for people with things to do, places to be, people to see - who don't want to waste time, money or energy in the process. By minimizing the cost/time/tension of air travel, IndiGo opens up a country full of opportunities. With IndiGo, you've got a billion reasons to fly!


IndiGo incorporates the best hardware, software, interface design & personnel from around the world. The IndiGo team uses all of these resources to design processes and rules that are safe and simple, that make sense, and that cut waste and hassles, which in turn ensures a uniquely smooth, seamless, precise, gimmick-free customer experience at fares that are always affordable.


IndiGo focuses on doing one thing, and doing it well. That's why we have:


> One type of airplane - brand-new Airbus > A320s

> One type of fare - low

> One type of customer service - professional
> One type of route - serving destinations within India

> One way to deal with delays and cancellations - honestly

We believe that we can offer the lowest fares by staying focused, which keeps our costs down without cutting corners or compromising on things that matter..
 
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